Archive for April, 2009
A simple technique that boosted my conversion rate by 296.73%
Monday, April 20th, 2009One of my secrets to success is that I’m a fairly serious tester of my marketing. During my years as a massage therapy center owner, I started out with doing simple A/B split tests.
At first, it was just testing different headlines on the same marketing piece. Many times, there was little or no difference [...]